Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
3883AF
RGB
56, 131, 175
HSL
202, 52%, 45%
HSB
202, 68%, 69%
CMYK
68, 25, 0, 31
LAB
52, -13, -31
LCH
52, 33, 247
OKLCH
0.58, 0.10, 238
XYZ
17, 20, 44
LUV
52, -29, -44
HWB
202, 22%, 31%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.