Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
399DA8
RGB
57, 157, 168
HSL
186, 49%, 44%
HSB
186, 66%, 66%
CMYK
66, 7, 0, 34
LAB
59, -27, -15
LCH
59, 31, 209
OKLCH
0.64, 0.09, 205
XYZ
21, 28, 41
LUV
59, -38, -18
HWB
186, 22%, 34%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.