Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
40778A
RGB
64, 119, 138
HSL
195, 37%, 40%
HSB
195, 54%, 54%
CMYK
54, 14, 0, 46
LAB
47, -15, -16
LCH
47, 22, 228
OKLCH
0.54, 0.07, 223
XYZ
13, 16, 26
LUV
47, -24, -21
HWB
195, 25%, 46%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.