Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
40819F
RGB
64, 129, 159
HSL
199, 43%, 44%
HSB
199, 60%, 62%
CMYK
60, 19, 0, 38
LAB
51, -15, -23
LCH
51, 27, 237
OKLCH
0.57, 0.08, 230
XYZ
16, 19, 36
LUV
51, -27, -31
HWB
199, 25%, 38%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.