Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
425368
RGB
66, 83, 104
HSL
213, 22%, 33%
HSB
213, 37%, 41%
CMYK
37, 20, 0, 59
LAB
35, -2, -14
LCH
35, 15, 260
OKLCH
0.44, 0.04, 254
XYZ
8, 8, 14
LUV
35, -9, -19
HWB
213, 26%, 59%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.