Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
42586B
RGB
66, 88, 107
HSL
208, 24%, 34%
HSB
208, 38%, 42%
CMYK
38, 18, 0, 58
LAB
36, -5, -14
LCH
36, 15, 251
OKLCH
0.45, 0.04, 245
XYZ
8, 9, 15
LUV
36, -11, -18
HWB
208, 26%, 58%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.