Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4C7EA5
RGB
76, 126, 165
HSL
206, 37%, 47%
HSB
206, 54%, 65%
CMYK
54, 24, 0, 35
LAB
51, -9, -26
LCH
51, 28, 252
OKLCH
0.57, 0.08, 243
XYZ
17, 19, 38
LUV
51, -22, -38
HWB
206, 30%, 35%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.