Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4E8AE1
RGB
78, 138, 225
HSL
216, 71%, 59%
HSB
216, 65%, 88%
CMYK
65, 39, 0, 12
LAB
57, 1, -51
LCH
57, 51, 271
OKLCH
0.63, 0.15, 258
XYZ
26, 25, 75
LUV
57, -25, -79
HWB
216, 31%, 12%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.