Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4E8FE9
RGB
78, 143, 233
HSL
215, 78%, 61%
HSB
215, 67%, 91%
CMYK
67, 39, 0, 9
LAB
58, 1, -53
LCH
58, 53, 271
OKLCH
0.65, 0.15, 257
XYZ
28, 27, 81
LUV
58, -26, -82
HWB
215, 31%, 9%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.