Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
4FA5DA
RGB
79, 165, 218
HSL
203, 65%, 58%
HSB
203, 64%, 85%
CMYK
64, 24, 0, 15
LAB
64, -15, -35
LCH
64, 38, 248
OKLCH
0.69, 0.11, 239
XYZ
29, 34, 71
LUV
64, -34, -53
HWB
203, 31%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.