Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
526E84
RGB
82, 110, 132
HSL
206, 23%, 42%
HSB
206, 38%, 52%
CMYK
38, 17, 0, 48
LAB
45, -6, -16
LCH
45, 17, 249
OKLCH
0.52, 0.05, 242
XYZ
13, 15, 24
LUV
45, -14, -21
HWB
206, 32%, 48%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.