Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
526F7F
RGB
82, 111, 127
HSL
201, 22%, 41%
HSB
201, 35%, 50%
CMYK
35, 13, 0, 50
LAB
45, -8, -12
LCH
45, 15, 238
OKLCH
0.53, 0.04, 233
XYZ
13, 15, 22
LUV
45, -14, -16
HWB
201, 32%, 50%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.