Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
528DC1
RGB
82, 141, 193
HSL
208, 47%, 54%
HSB
208, 58%, 76%
CMYK
58, 27, 0, 24
LAB
56, -8, -33
LCH
56, 34, 256
OKLCH
0.63, 0.10, 247
XYZ
23, 25, 54
LUV
56, -25, -50
HWB
208, 32%, 24%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.