Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
528DDF
RGB
82, 141, 223
HSL
215, 69%, 60%
HSB
215, 63%, 87%
CMYK
63, 37, 0, 13
LAB
58, 0, -48
LCH
58, 48, 270
OKLCH
0.64, 0.14, 257
XYZ
26, 26, 73
LUV
58, -25, -75
HWB
215, 32%, 13%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.