Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
528DE3
RGB
82, 141, 227
HSL
216, 72%, 61%
HSB
216, 64%, 89%
CMYK
64, 38, 0, 11
LAB
58, 1, -50
LCH
58, 50, 271
OKLCH
0.64, 0.14, 258
XYZ
27, 26, 76
LUV
58, -25, -78
HWB
216, 32%, 11%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.