Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
528EE0
RGB
82, 142, 224
HSL
215, 70%, 60%
HSB
215, 63%, 88%
CMYK
63, 37, 0, 12
LAB
58, 0, -48
LCH
58, 48, 269
OKLCH
0.64, 0.14, 257
XYZ
27, 27, 74
LUV
58, -25, -75
HWB
215, 32%, 12%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.