Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
5291EB
RGB
82, 145, 235
HSL
215, 79%, 62%
HSB
215, 65%, 92%
CMYK
65, 38, 0, 8
LAB
59, 1, -52
LCH
59, 52, 271
OKLCH
0.66, 0.15, 258
XYZ
29, 28, 82
LUV
59, -26, -82
HWB
215, 32%, 8%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.