Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
536784
RGB
83, 103, 132
HSL
216, 23%, 42%
HSB
216, 37%, 52%
CMYK
37, 22, 0, 48
LAB
43, -2, -19
LCH
43, 19, 264
OKLCH
0.51, 0.05, 258
XYZ
13, 13, 24
LUV
43, -11, -26
HWB
216, 33%, 48%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.