Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
547489
RGB
84, 116, 137
HSL
204, 24%, 43%
HSB
204, 39%, 54%
CMYK
39, 15, 0, 46
LAB
47, -8, -15
LCH
47, 17, 244
OKLCH
0.54, 0.05, 238
XYZ
14, 16, 26
LUV
47, -16, -21
HWB
204, 33%, 46%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.