Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
57677E
RGB
87, 103, 126
HSL
215, 18%, 42%
HSB
215, 31%, 49%
CMYK
31, 18, 0, 51
LAB
43, -2, -15
LCH
43, 15, 263
OKLCH
0.51, 0.04, 257
XYZ
13, 13, 22
LUV
43, -9, -20
HWB
215, 34%, 51%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.