Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
5992DE
RGB
89, 146, 222
HSL
214, 67%, 61%
HSB
214, 60%, 87%
CMYK
60, 34, 0, 13
LAB
59, -2, -45
LCH
59, 45, 268
OKLCH
0.65, 0.13, 256
XYZ
28, 28, 73
LUV
59, -25, -70
HWB
214, 35%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.