Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
5AACCB
RGB
90, 172, 203
HSL
196, 52%, 57%
HSB
196, 56%, 80%
CMYK
56, 15, 0, 20
LAB
66, -19, -24
LCH
66, 31, 231
OKLCH
0.70, 0.09, 225
XYZ
30, 36, 62
LUV
66, -35, -34
HWB
196, 35%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.