Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
5C868F
RGB
92, 134, 143
HSL
191, 22%, 46%
HSB
191, 36%, 56%
CMYK
36, 6, 0, 44
LAB
53, -13, -10
LCH
53, 16, 216
OKLCH
0.59, 0.05, 212
XYZ
18, 21, 29
LUV
53, -20, -12
HWB
191, 36%, 44%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.