Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
5EA4F7
RGB
94, 164, 247
HSL
213, 91%, 67%
HSB
213, 62%, 97%
CMYK
62, 34, 0, 3
LAB
66, -4, -49
LCH
66, 49, 266
OKLCH
0.71, 0.14, 254
XYZ
35, 36, 93
LUV
66, -29, -77
HWB
213, 37%, 3%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.