Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
604E6C
RGB
96, 78, 108
HSL
276, 16%, 36%
HSB
276, 28%, 42%
CMYK
11, 28, 0, 58
LAB
36, 12, -14
LCH
36, 19, 311
OKLCH
0.45, 0.05, 311
XYZ
10, 9, 15
LUV
36, 8, -21
HWB
276, 31%, 58%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.