Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
609FB3
RGB
96, 159, 179
HSL
194, 35%, 54%
HSB
194, 46%, 70%
CMYK
46, 11, 0, 30
LAB
62, -17, -17
LCH
62, 24, 225
OKLCH
0.67, 0.07, 220
XYZ
25, 31, 47
LUV
62, -29, -23
HWB
194, 38%, 30%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.