Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
63B4FC
RGB
99, 180, 252
HSL
208, 96%, 69%
HSB
208, 61%, 99%
CMYK
61, 29, 0, 1
LAB
70, -9, -44
LCH
70, 45, 258
OKLCH
0.75, 0.13, 247
XYZ
39, 42, 98
LUV
70, -34, -69
HWB
208, 39%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.