Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
63BDF0
RGB
99, 189, 240
HSL
202, 82%, 66%
HSB
202, 59%, 94%
CMYK
59, 21, 0, 6
LAB
73, -17, -34
LCH
73, 38, 244
OKLCH
0.76, 0.11, 236
XYZ
39, 45, 89
LUV
73, -37, -52
HWB
202, 39%, 6%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.