Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
6679FF
RGB
102, 121, 255
HSL
233, 100%, 70%
HSB
233, 60%, 100%
CMYK
60, 53, 0, 0
LAB
55, 24, -70
LCH
55, 74, 289
OKLCH
0.63, 0.20, 273
XYZ
30, 24, 98
LUV
55, -13, -110
HWB
233, 40%, 0%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.