Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
67CDFF
RGB
103, 205, 255
HSL
200, 100%, 70%
HSB
200, 60%, 100%
CMYK
60, 20, 0, 0
LAB
78, -20, -34
LCH
78, 40, 240
OKLCH
0.81, 0.12, 232
XYZ
45, 54, 103
LUV
78, -41, -52
HWB
200, 40%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.