Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
68D4E5
RGB
104, 212, 229
HSL
188, 71%, 65%
HSB
188, 55%, 90%
CMYK
55, 7, 0, 10
LAB
79, -29, -18
LCH
79, 34, 213
OKLCH
0.81, 0.10, 209
XYZ
43, 56, 83
LUV
79, -45, -24
HWB
188, 41%, 10%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.