Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69A1CC
RGB
105, 161, 204
HSL
206, 49%, 61%
HSB
206, 49%, 80%
CMYK
49, 21, 0, 20
LAB
64, -10, -28
LCH
64, 30, 250
OKLCH
0.69, 0.09, 243
XYZ
29, 33, 62
LUV
64, -26, -42
HWB
206, 41%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.