Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69A2C6
RGB
105, 162, 198
HSL
203, 45%, 59%
HSB
203, 47%, 78%
CMYK
47, 18, 0, 22
LAB
64, -12, -25
LCH
64, 27, 244
OKLCH
0.69, 0.08, 237
XYZ
29, 33, 58
LUV
64, -26, -36
HWB
203, 41%, 22%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.