Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69AEC3
RGB
105, 174, 195
HSL
194, 43%, 59%
HSB
194, 46%, 76%
CMYK
46, 11, 0, 24
LAB
67, -18, -18
LCH
67, 26, 224
OKLCH
0.71, 0.08, 219
XYZ
31, 37, 57
LUV
67, -31, -24
HWB
194, 41%, 24%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.