Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69C8FD
RGB
105, 200, 253
HSL
201, 97%, 70%
HSB
201, 58%, 99%
CMYK
58, 21, 0, 1
LAB
76, -18, -35
LCH
76, 40, 243
OKLCH
0.80, 0.12, 235
XYZ
44, 51, 101
LUV
76, -39, -54
HWB
201, 41%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.