Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6AA2F1
RGB
106, 162, 241
HSL
215, 83%, 68%
HSB
215, 56%, 95%
CMYK
56, 33, 0, 5
LAB
65, -2, -46
LCH
65, 46, 268
OKLCH
0.71, 0.13, 257
XYZ
35, 35, 88
LUV
65, -26, -72
HWB
215, 42%, 5%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.