Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6C8BB6
RGB
108, 139, 182
HSL
215, 34%, 57%
HSB
215, 41%, 71%
CMYK
41, 24, 0, 29
LAB
57, -3, -26
LCH
57, 27, 264
OKLCH
0.63, 0.07, 257
XYZ
24, 25, 48
LUV
57, -16, -39
HWB
215, 42%, 29%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.