Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6EA9FB
RGB
110, 169, 251
HSL
215, 95%, 71%
HSB
215, 56%, 98%
CMYK
56, 33, 0, 2
LAB
68, -2, -47
LCH
68, 47, 268
OKLCH
0.73, 0.13, 257
XYZ
38, 39, 97
LUV
68, -27, -75
HWB
215, 43%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.