Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
72A0BE
RGB
114, 160, 190
HSL
204, 37%, 60%
HSB
204, 40%, 75%
CMYK
40, 16, 0, 25
LAB
63, -10, -21
LCH
63, 23, 244
OKLCH
0.68, 0.07, 238
XYZ
29, 32, 53
LUV
63, -23, -30
HWB
204, 45%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.