Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
7300A2
RGB
115, 0, 162
HSL
283, 100%, 32%
HSB
283, 100%, 64%
CMYK
29, 100, 0, 36
LAB
29, 58, -58
LCH
29, 82, 315
OKLCH
0.43, 0.21, 311
XYZ
14, 6, 35
LUV
29, 23, -77
HWB
283, 0%, 36%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.