Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
74B2DA
RGB
116, 178, 218
HSL
204, 58%, 65%
HSB
204, 47%, 85%
CMYK
47, 18, 0, 15
LAB
70, -13, -27
LCH
70, 30, 245
OKLCH
0.74, 0.09, 238
XYZ
36, 41, 72
LUV
70, -29, -40
HWB
204, 45%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.