Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
77BBE2
RGB
119, 187, 226
HSL
202, 65%, 68%
HSB
202, 47%, 89%
CMYK
47, 17, 0, 11
LAB
72, -14, -27
LCH
72, 30, 242
OKLCH
0.76, 0.09, 235
XYZ
39, 45, 79
LUV
72, -31, -40
HWB
202, 47%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.