Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
78AADA
RGB
120, 170, 218
HSL
209, 57%, 66%
HSB
209, 45%, 85%
CMYK
45, 22, 0, 15
LAB
67, -8, -30
LCH
67, 31, 256
OKLCH
0.72, 0.09, 248
XYZ
35, 38, 72
LUV
67, -24, -46
HWB
209, 47%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.