Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
78B3CD
RGB
120, 179, 205
HSL
198, 46%, 64%
HSB
198, 41%, 80%
CMYK
41, 13, 0, 20
LAB
70, -15, -20
LCH
70, 25, 233
OKLCH
0.74, 0.07, 227
XYZ
35, 41, 64
LUV
70, -28, -28
HWB
198, 47%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.