Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
79A5CF
RGB
121, 165, 207
HSL
209, 47%, 64%
HSB
209, 42%, 81%
CMYK
42, 20, 0, 19
LAB
66, -7, -27
LCH
66, 27, 255
OKLCH
0.71, 0.08, 248
XYZ
33, 35, 64
LUV
66, -22, -40
HWB
209, 47%, 19%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.