Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
7A0903
RGB
122, 9, 3
HSL
3, 95%, 25%
HSB
3, 98%, 48%
CMYK
0, 93, 98, 52
LAB
25, 45, 37
LCH
25, 58, 39
OKLCH
0.37, 0.14, 30
XYZ
8, 4, 0
LUV
25, 78, 18
HWB
3, 1%, 52%
Pantone
201 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.