Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
7D3300
RGB
125, 51, 0
HSL
24, 100%, 25%
HSB
24, 100%, 49%
CMYK
0, 59, 100, 51
LAB
32, 31, 43
LCH
32, 53, 54
OKLCH
0.42, 0.12, 47
XYZ
10, 7, 1
LUV
32, 59, 28
HWB
24, 0%, 51%
Pantone
476 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.