Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
809AC4
RGB
128, 154, 196
HSL
217, 37%, 64%
HSB
217, 35%, 77%
CMYK
35, 21, 0, 23
LAB
63, -2, -25
LCH
63, 25, 266
OKLCH
0.68, 0.07, 260
XYZ
30, 32, 57
LUV
63, -15, -38
HWB
217, 50%, 23%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.