Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
82ACE3
RGB
130, 172, 227
HSL
214, 63%, 70%
HSB
214, 43%, 89%
CMYK
43, 24, 0, 11
LAB
69, -4, -33
LCH
69, 33, 263
OKLCH
0.74, 0.09, 255
XYZ
38, 40, 78
LUV
69, -21, -51
HWB
214, 51%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.