Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
82BEF5
RGB
130, 190, 245
HSL
209, 85%, 74%
HSB
209, 47%, 96%
CMYK
47, 22, 0, 4
LAB
74, -9, -34
LCH
74, 35, 255
OKLCH
0.78, 0.10, 247
XYZ
44, 48, 93
LUV
74, -28, -52
HWB
209, 51%, 4%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.